Do you make New Year resolutions? Almost all of us do, because we want to achieve positive personal change and become better people. But did you know that the vast majority of resolutions are repeated five years in a row? Have you ever dieted? If diets work, why do we need so many - and new ones all the time? The answer lies in our constant belief that the latest approach will be the one that finally works. In other words, we may be suffering from what psychologists now term ‘False Hope Syndrome’. Do you constantly strive to fulfil your dreams? We seem to be obsessed with advantage and disadvantage, fairness and the level playing field, without realizing that in life it’s our inner drive, motivation and the ability to overcome obstacles that are central to any success strategy. In The Motivated Mind, Dr Raj Persaud investigates the latest scientific research on this fascinating subject, and comes to some surprising conclusions. As he shows how most incentive schemes actually demotivate, and why the brain pursues happiness, he also reveals how, ultimately, it is an intriguing mind strategy that will help you get what you want from life.
523pp, 152mm x 234mm, softback, 2005
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Personal growth, 
